1. General information
2. Objectives of the intervention
Goals of the intervention
The project emphasized the following main goals:
- To conduct a detailed research study of an ecologically sensitive area named ‘Vikhroli Mangroves: Conservation and Management'.
- To restore and conserve the mangroves that grew along the banks of the newly acquired land (Pirojshanagar Township by Godrej & Boyce Mfg. Co Ltd.)
- To develop conservation and management measures to protect the ecologically sensitive area of relevant importance for improved air quality and its role as a carbon sink (1).
- To educate and create awareness regarding the importance of mangrove ecosystems and environmental conservation through various implementation tools for different groups (such as schools, colleges, citizen groups, corporate employees, professional associations and others) (1,2).
- To conduct a detailed research study of an ecologically sensitive area named ‘Vikhroli Mangroves: Conservation and Management'.
- To restore and conserve the mangroves that grew along the banks of the newly acquired land (Pirojshanagar Township by Godrej & Boyce Mfg. Co Ltd.)
- To develop conservation and management measures to protect the ecologically sensitive area of relevant importance for improved air quality and its role as a carbon sink (1).
- To educate and create awareness regarding the importance of mangrove ecosystems and environmental conservation through various implementation tools for different groups (such as schools, colleges, citizen groups, corporate employees, professional associations and others) (1,2).
Quantitative targets
Unknown
Monitoring indicators defined
- Ambient air quality
- Creek and groundwater quality
- Soil carbon content (1,2).
- Creek and groundwater quality
- Soil carbon content (1,2).
Sustainability challenge(s) addressed
Climate change adaptation: What were the goals of the NBS?
Climate change adaptation: What activities are implemented to realize the conservation goals and targets?
Climate change mitigation: What were the goals of the NBS?
Climate change mitigation: What activities are implemented to realize the conservation goals and targets?
Habitats and biodiversity conservation: What types of conservation goals are / were defined for the NBS intervention?
Habitats and biodiversity conservation: What activities are implemented to realize the conservation goals and targets?
What types of restoration goals are / were defined for the NBS intervention?
What activities are implemented to realize the restoration goals and targets?
Implementation activities
The Wetland Management Services Department (WMS) of Godrej and Boyce Manufacturing Company Limited (G&B) conserves the Pirojshanagar's mangroves through a three-pronged approach of research, conservation and awareness-raising (1,2). The research findings resulted in the developing a systematic approach and establishing a dedicated mangrove management team (2).
Specific activities included are as follows:
- Establishment of mangrove nurseries.
- Regular peripheral plantations and use of the fishbone technique for 80 acres of mangrove plantation. This technique ensured good circulation of water, leading to a lowering of salinity.
- Development of 3 thematic gardens to engage visitors to the mangroves while supporting local biodiversity via local food chains.
- Planning 5 nature trails with pathways closely interacting with the Pirojshanagar mangroves.
- Development of the first mobile app in Asia with 67 true mangrove and mangrove associate species in 11 languages.
- Development of children's storybook on mangroves in English and Marathi language.
- Development of the first Marathi language website on mangroves.
- Development of a marine aquarium as a tool to sensitize visitors on marine fish diversity within mangroves.
- Development of a mangrove information center with a collection of books, magazines, research reports, conference proceedings and other publications on various aspects of mangrove ecosystems.
- Awareness through outdoor and indoor activities to encourage citizen science action (outdoor activities = documentation of plant diversity and wildlife photography, bird and butterfly watching, interactive and educational games and participatory planting programmes and indoor activities = film screenings, quizzes, presentations, talks and exploration of the mangrove information center)
- Initiation of the first mangrove awareness campaign across eight coastal states of India (1,2).
G&B also carries out water treatment, recycling, and ‘zero waste to landfill’ initiatives to control pollution. (2)
Specific activities included are as follows:
- Establishment of mangrove nurseries.
- Regular peripheral plantations and use of the fishbone technique for 80 acres of mangrove plantation. This technique ensured good circulation of water, leading to a lowering of salinity.
- Development of 3 thematic gardens to engage visitors to the mangroves while supporting local biodiversity via local food chains.
- Planning 5 nature trails with pathways closely interacting with the Pirojshanagar mangroves.
- Development of the first mobile app in Asia with 67 true mangrove and mangrove associate species in 11 languages.
- Development of children's storybook on mangroves in English and Marathi language.
- Development of the first Marathi language website on mangroves.
- Development of a marine aquarium as a tool to sensitize visitors on marine fish diversity within mangroves.
- Development of a mangrove information center with a collection of books, magazines, research reports, conference proceedings and other publications on various aspects of mangrove ecosystems.
- Awareness through outdoor and indoor activities to encourage citizen science action (outdoor activities = documentation of plant diversity and wildlife photography, bird and butterfly watching, interactive and educational games and participatory planting programmes and indoor activities = film screenings, quizzes, presentations, talks and exploration of the mangrove information center)
- Initiation of the first mangrove awareness campaign across eight coastal states of India (1,2).
G&B also carries out water treatment, recycling, and ‘zero waste to landfill’ initiatives to control pollution. (2)
3. NBS domains, ES and scale
4. Governance and financing
5. Innovation
Type of innovation
Novelty level of the innovation
Please specify novelty level of the innovation
While it can be argued that this mangrove reforestation project is similar to others around the globe, there are several aspects that are recognised as extremely unique to the Pirojshanagar mangrove initiative. Specifically, the "Pirojshanagar mangrove management has become a national and international benchmark for its many ‘first of its kind’ initiatives such as: the first large-scale mangrove plantation in Maharashtra, the first ISO 14001 EMS certified mangrove forest of India, first mobile app of Asia about mangroves, and first mangrove awareness campaign across eight coastal states of India. (Ref. 2)
Replicability/Transferability

